[ref. g37879404] Digital Media Consultant
Career Level: 9 - Consultant
Location: Dublin
We’re looking for an ambitious and highly motivated Digital Media Consultant to join our Media & Marketing Performance team at Accenture Song. If you have 3 to 5 years of experience in digital media strategy, performance marketing, or data-driven consulting—and thrive on delivering measurable business impact—this could be the perfect role for you.
What We Do:
The Media & Marketing Performance team help brands maximise media investment, improve performance, and control media strategy through:
- Media Consulting: First-party data strategy, ad tech, and analytics.
- Planning & Investment: Media strategy, e-commerce, connections planning, and investment management.
- Performance Optimisation & Analytics: Campaign strategy, measurement frameworks, SEO, reporting, and data-driven insights.
The Role:
As a Digital Media Consultant, you’ll shape and lead digital performance strategies for high-profile clients. Provide strategic guidance across paid search, social, programmatic, and broader digital activity to maximise media investment. Work directly with stakeholders to uncover opportunities, craft data-driven solutions, and guide marketing teams to deliver business growth through digital excellence.
Key Responsibilities:
Digital Strategy & Consulting: Develop integrated digital strategies focused on performance and ROI. Advise clients on optimising first-party data for customer engagement. Translate data into actionable insights using leading tools and platforms.Align strategy with creative, media, and business goals. Stay updated on trends in ad tech, e-commerce, data privacy, and digital transformation.
Performance Measurement & Optimisation: Define and implement measurement frameworks to track campaign success. Lead performance reviews using dashboards and analytics. Recommend optimisations based on performance analysis. Ensure effective full-funnel tracking to demonstrate the business impact of digital activity.
Client Growth & Relationship Management: Build strong relationships with mid-to-senior-level clients. Identify growth opportunities within existing accounts. Collaborate with teams across Accenture Song to integrate media strategy into broader solutions.Contribute to developing new products, services, and consulting approaches.