Sales Manager

Job overview:

My client, based in Dublin, is seeking an experienced Sales Manager. They will be responsible for leading and managing sales activities across Ireland & UK. The role involves managing a team of 8 sales professionals (5 in Ireland and 3 in the UK), building and maintaining relationships with key retail partners, and driving sales growth in line with the company's objectives.

This role has a competitive salary with a generous package including a company car.

Location:

Dublin based with regular travel across Ireland and to the UK.

Key responsibilities:

▪ Develop and implement sales strategies tailored to the retail market in Ireland and the

UK, ensuring alignment with overall company goals.

▪ Set sales targets and develop plans to achieve them across both regions.

▪ Manage a sales team of 8.

▪ Provide coaching, mentoring, and performance management to ensure individual and

team success.

▪ Conduct regular performance reviews, set development plans, and foster a high-

performance culture.

▪ Build and nurture relationships with key retail partners, ensuring consistent engagement

and support.

▪ Work closely with retail outlets to optimize product placement, promotions, and sales

strategies.

▪ Monitor and analyse market trends, competitor activities, and customer preferences to

inform sales strategy adjustments. Provide regular feedback to senior management.

▪ Track sales performance against targets, preparing and presenting regular sales reports

and forecasts.

▪ Identify gaps and opportunities in performance and implement corrective actions as

needed.

▪ Liaise with marketing, product development, customer service, and operations teams to

ensure smooth execution of sales plans.

▪ Contribute to product launch strategies and promotional campaigns.

▪ Manage the sales budget for the Ireland and UK regions, ensuring optimal use of

resources.

▪ Oversee sales incentives and commission structures for the team.

Skills and qualifications:

▪ Proven experience as a business-to-business Sales Manager, preferably within the retail

or consumer goods sector.

▪ Strong leadership skills with a track record of managing and motivating sales teams to

meet or exceed targets.

▪ A results orientated leader with excellent organisational skills and the ability to operate in

a diverse and fast paced environment.

▪ Excellent negotiation, communication, and relationship management skills.

▪ Deep understanding of the retail landscape in Ireland and the UK.

▪ Innovative, solution-oriented mindset with strong problem-solving skills

▪ Strategic mindset with the ability to translate market data into actionable sales

strategies.

▪ Experienced Office 365 user - Excel, Word, PowerPoint.

▪ Willingness to travel frequently across Ireland and The UK.

▪ Experience in the bedding or home furnishings sector is advantageous but not essential.